A consumer product studio, since 2021

We build consumer products for underserved problems.

A small team chasing the odd, overlooked and high impact problems. We ship fast, kill what doesn't work, and try to change the world for the better.

70+

Ideas explored

Products built

Exit

Profitable

60+

Ideas killed

Selected work

AI book creation · $35k MRR in 9 months.

Relationship app · 300k+ users, organic only.

Fiction in minutes · $5k MRR in 3 months.

“AI is changing your job.” A personalized roadmap to stay ahead.

Friend-finding app · 100 new friendships every week.

Your next favorite product is coming.

The studio

Curiosity over hype. We ship fast, kill freely, and keep the few products that earn their place.

Curiosity Discipline Honesty Long-term Beautiful by default